Systems designer, Architect of Presence

Geechi Pendergrass is a multidisciplinary creator whose work lives at the intersection of fashion, sound, philosophy, and lived experience. As the artist of General Principle Studio Atelier founded by Corterious Rai’mone, his practice is a sanctuary for disciplined creativity… a place where fabric becomes language, sound becomes architecture, and presence becomes its own form of storytelling.

Rooted in Memphis yet shaped by a global sense of luxury and lineage, his artistry pulls from traditions both seen and unseen. Geechi P is driven by the belief that creation is a form of duty… a responsibility to oneself, to community, and to the deeper intelligence that moves through us when we choose to stand in truth.